How to start your own small resort business plan?

Heads up: some of the links on this site are affiliate links. If you click and make a booking or purchase, I’ll make a commission (at no extra cost to you). I partner with companies I personally use and the $$ goes towards creating more awesome, free travel content. 

Create a Business Plan 

When starting your own business, especially as big as a resort it is important to create a business plan and strategy, this can help your business grow long term. Starting your own resort involves investing a huge amount which is why it is important to have a solid plan. 

Location is what you need to invest in purchasing land is expensive and when you have selected one it is important to acquire it as soon as possible since land increases its value over time. When you are planning to start your own small resort business plan it is important to research the area, your research should include the population and any calamities that happened in that specific area. The importance of this research is to ensure that the selected location will be safe and far from any calamities. It is also important that you check what the location can offer its people from magnificent views and activities that can be done in that way you can attract more customers.  

As an owner of a resort and once you have already created a financial plan your next question is can you handle finances alone? If yes then you do not need any partners if you are planning to do solo. Next on your management plan list is that you would need a manager and staff that will help you run your resort. Create a list of jobs that are needed for your resort such as hotel staff, chefs, etc. and from there you can already post job offers, and start recruitment, and interviews. 

  • Facilities and Activities 

Next on the list is improving your resort’s appearance that is by making sure your location has unique facilities, amenities, and views that there is to offer. In that way, you can keep your guest entertained and satisfied with what your resort can offer.  

  • Commercial & Advertising 

Advertising your business is also important, it is a great start to introducing your resort to the world and helps people know what are the products and services that you offer and what they can expect from them. Spreading the word about your business is where you can gain a lot of customers to help you profit and grow your resort. This can be accomplished with the help of social media, influencers, commercials, or any form of advertising. 

  • Promos, Packages, and Discounts 

Produce different packages that can attract your customers and that is different from the others. Provide a lot of options where it would be convenient for the whole market. From time to time it is also good to start promos and discounts in that way customers could enjoy and spread the experience from your resort. 


Financial planning is one of the especially important parts in maintaining your resort. It is important that you invest your money where you can get a good return. It is important to research and plan all the costs of your resort from its maintenance, expenses, and a lot more.


Leave a Reply